February 25, 2018
Keeping Your Business Safe From Cyber Attacks
According to Statista, an estimated 1.61 billion people across the globe purchase goods online. This relays to trillions of dollars in annual retail sales. Given this data, most businesses have taken advantage of the online market in order to maximize profits. A major concern that many online businesses face is cyber attacks and hackers. But fear not, there are plenty of ways you can protect your business online.
: Anti-virus software is easy to access and use, preventing computer programs designed to infiltrate and damage devices without the user’s consent. Hackers will often use malware to breach data. This is often accomplished through suspicious emails, spam messages, and pop-ups that require you to click dialog boxes. Once infiltrated, malware has the ability to capture login information, infect your computer, and restrict access from the system. Through installing protection software, you can protect your business from attacks.
Virtual Private Network (VPN)
: Virtual private networks create a safe and encrypted connection over a network that isn’t as secure. The benefit of using a secure VPN is that is provides higher security to connected systems when the network infrastructure is unable to do so. If you’re business is using the Internet, pay for the privacy in order to ensure hackers are not monitoring your actions, spamming, or snooping from cyber attacks.
: Individuals and firms dedicated towards securing your online business can offer a wealth of insight to protect against the loss of sensitive data and damages resulting from a cyber attack. This process can even begin during the formation of your website. IndiaWebmediaPro Technologies is dedicated to the safety and security of your site and understands the negative impact that results from a cyber attack. To learn more, contact us for a free consultation.
BRANDING & IDENTITY
October 10, 2018
Using Consumer Science to Help Build Your Brand
Using Consumer Science to Help Build Your Brand Clients and potential consumers inadvertently judge your personal brand appearance through processing visual information in their brain. Approximately 30 percent of the human brain is made up of neurons that process visual stimulus, which means that it is imperative to accurately represent your message, convey your brand, … Continue reading BRANDING & IDENTITY
August 25 , 2018
When you start a business, one of the most important things you can do is protect your name. If a company opened up shop using your same name, it could take a big hit on your sales. When building a brand, investing in advertising, and ensuring that consumers can find you, it is essential that you have properly protected your business name in the event that others want to use it. Unfortunately, many business owners are unaware of the difference between registering their name and filing for a trademark. Let’s examine the two processes below.